The Challenge
Product and Disclosure documentation is still trapped in analogue formats – Word and PDF documents
Most organisations invest in creating a seamless digital customer experience at the front end.
But when it comes to product documentation – Product Disclosure Statements, Manuals, Terms and Conditions – that’s where the digital experience ends – and analogue documents take over.
Customers are forced into long downloads of PDFs that were never designed for an online or mobile experience.
Worse still, customers are frequently required to accept terms and conditions that are almost impossible to read.
Customers are poorly informed at best, exposing your organisation to risk.
The documentation back end is a dismal customer experience.
The documentation back end is a dismal customer experience.
1WordFlow Transform automatically converts all your product information into digital web format – where any important information is a click or two away.
Searchable, mobile friendly content that your customer can easily navigate – going directly to the section they want, without downloading anything.
Imagine:
- A 50-page product disclosure statement instantly transformed into a
50-page website in minutes - A travel insurance policy available anywhere in the world on a mobile
- A product manual easily accessible and searchable
Instant Navigation
The table of contents becomes the navigation for the web page
Automatic Classification
All key terms are classified in a tag cloud on every page
Simple Pagination
Eliminates scrolling through long pages of content
Glossaries
Instantly created with pop up definitions of key terms
Links
All links to related documents automatically preserved
Automatic Translation
Over 100 languages
1WordFlow Transform is:
Fast
a 100-page document becomes 100 webpages in minutes.
Flexible
We deliver content directly to all popular Content Management Systems
Cloud Based
Implementation is simple. No need for technical infrastructure.
Scalable
1WordFlow works with small business through to large enterprises.
Rapid ROI
1WordFlow works with small business through to large enterprises.
Case Study
Travel Insurance Product Disclosure Statements Online
A major travel insurer wanted to improve customer satisfaction and reduce call volume to its call centre.
Analysis of customer enquiries to the call centre revealed that very few customers had read the product disclosure statements.
Customers did not truly understand what their insurance covered.
The company wanted to make these documents more accessible to their customers.
How 1WordFlow Helped
- Converted all the PDS documents into digital web format
- Automatically built navigation from the PDS table of contents
- Linked each PDS version to each customer policy
- Enabled simple search of terms and conditions on a mobile
- Presented the PDS as a series of web pages
- Reduced call centre volumes by 15%
